Who we are

As mentioned before, we are a husband and wife team. Our story is just like most: we met, got married, raised our family and tried to make it through the ups and downs, the good and the bad, the happy and the sad. Over time we felt we needed a change from our day to day. We moved to the beautiful state of Colorado and even after 7 years still have not seen all that Colorado has to offer.

Enter the creation of our brand, Optimal Creations. This idea spawned from a desire to enjoy creating items for others. We had to find the right niche and for us it’s the love of animals, DIY and home improvement and learning how to make a living or have a side hustle online. We started out small with our Etsy shop selling different styles of t-shirts, sweatshirts and hoodies. We then expanded and began affiliate marketing where we started promoting items we use day to day that are really great products. From there we took several courses in digital marketing to learn about the ever evolving world of the digital age. We wanted to share and help those learn how to have a side hustle online and gain some form of financial freedom with hard work and dedication.